Creating or taking over your profile
- Creation, claiming and verification of your profile
- Choosing the right categories and services
- Contact details consistent with your website
Google Business Profile: setup and optimisation
Your Google profile is often the first thing your customers see: on Google Maps, in local results and in AI answers. 360 Web Agency creates, optimises and manages it so that it generates calls, directions requests and bookings.
The Google map is where local searches are won
For a search like ‘restaurant Plainpalais’ or ‘electrician Onex’, Google first shows a map with three businesses. Those with a complete, active and well-rated profile take most of the clicks. An incomplete or neglected profile hands those customers to the business next door.
Our Google Business Profile service
Full optimisation
- Description, opening hours, service area, attributes
- Quality photos, menu or product catalogue
- Links to bookings, quotes or appointments
Posts and customer reviews
- Regular posts: news, offers, events
- A simple method to get more reviews
- Professional replies to reviews
Tracking results
- Calls, directions requests, website clicks
- A clear monthly report
Our industries: websites for hotels and restaurants, websites for estate agents, websites for tradespeople. Our services: website design, SEO, GEO: visibility in AI search, digital marketing.
How does it work?
Audit
We analyse your profile and your competitors’ profiles.
Optimisation
We complete and correct every element.
Management
Posts and a customer review strategy.
Tracking
We measure the calls and visits generated.
Frequently asked questions
How much does a Google Business Profile cost?
The profile itself is free. What we charge for is the time spent creating, optimising and managing it so that it performs.
What if my profile was created by someone else?
We help you claim it from Google to regain control, then we optimise it.
How can I get more Google reviews?
By asking at the right moment, with a simple direct link. We set up a method suited to your business that complies with Google’s rules.
Does a Google profile help you appear in AI answers?
Yes. Google’s AI answers and other assistants draw on the information and reviews in Google profiles. A complete profile strengthens your GEO visibility.